OVERLAND PARK/OLATHE, Kan. – Heartland Soccer Association, the largest tournament and league host of youth soccer in the United States, is excited to announce the extension of it’s long standing partnership with Prairiefire as the title sponsor of the Heartland Midwest Classic.
The sold-out Heartland Midwest Classic Presented by Prairiefire will be held Labor Day weekend, September 2-4, 2022 at two of the region’s top rated soccer facilities, Scheels Overland Park Soccer Complex and the Garmin Olathe Soccer Complex. The tournament is set to host more than 160 teams from six states. With teams traveling in from all over the Kansas City metropolitan area and various states, the economic impact is estimated to be $2.1 million over the weekend.
“We are very excited to partner with such a successful and well respected youth sports association. Heartland Soccer has an impressive history of hosting best-in-class soccer tournaments that showcase our great city. We are proud to be a part of Heartland’s mission to continue developing the Kansas City soccer community and especially look forward to welcoming all of the Heartland Midwest Classic players and families to Prairiefire Labor Day weekend to dine, shop and play,” said Terri M. Thompson, Executive Director of The MAP + KC Urban Advantage.
“We are excited to extend our partnership with Prairiefire. We have been partners since 2016 and they have been our tournament title sponsor for the Heartland Midwest Classic since 2018,” said Shane Hackett, Heartland Soccer Association executive director. “Prairiefire is located in the heart of Overland Park and has incredible restaurants, shopping, events and an engaging museum our coaches, teams and their families can visit.”
Considering the importance of local media to our sport, we encourage and invite the media to attend and cover the event. The first set of games will start at 5:30PM on Friday, September 2. Saturday and Sunday games will begin at approximately 8:00AM with the award ceremonies starting after noon on Sunday.
The Heartland Soccer Fall Tournament Series includes seven exceptional tournaments. Up next in the series are the Midwest All Boys and Midwest All Girls Tournaments, which are expected to bring in more than 700 teams over the two weekends.
For more information on the Heartland Soccer Tournament Series, visit www.heartlandsoccer.net.
About Prairiefire
Dine, Shop, & Play at Prairiefire!
An engaging place to shop, dine and be entertained, Prairiefire evokes a special bond and weaves the very fabric that brings us together. Grab a bite, meet T. rex at the Museum of Prairiefire. Stroll through a wetlands park. Take in a movie, play pickleball or bowl with friends and family. Explore Prairiefire and Discover a World within. We are offering discounts throughout Prairiefire for Heartland Families. visitprairiefire.com and visitthemap.org
About Heartland Soccer Association
Heartland Soccer is the largest youth soccer league in the country with more than 1,350 league teams per season, 30,000 league youth players, 2,700 tournament teams each year, 44,000 tournament players each year, 4,000 coaches and over 3,000 active referees. Heartland Soccer Association was formed in 1977 and has grown from an initial 600 players to serving teams from 16 states and internationally with league and tournaments. For more information, visit http://www.heartlandsoccer.net/.
Heartland Soccer has several opportunities for league and tournament sponsorship. Heartland partners with like-minded businesses who understand that investing in young people today creates a better community for all in the future. Partners are important team members in creating an increasingly growing soccer family in our community. Sponsorship provides businesses with increased brand visibility while making a direct impact on developing Kansas City’s youth through soccer. For more information on sponsorship, please contact Bridgette Samuelson, Director of Partnership Development and Operations at bridgette@heartlandsoccer.net.
